Salomon Running requested a 6-sticker sheet as a playful, trend-forward brand activation for their running events. The challenge was to create something youthful and fun while staying true to Salomon’s established visual identity.

The final set features six custom illustrations designed to work both individually and as a cohesive collection. Salomon’s new gravel shoes take center stage inside a sardine can illustration—an unexpected, eye-catching visual that nods to the rugged, packed-terrain spirit of gravel running. A bold Salomon Running banner reinforces the brand category, while “The Goat” pays tribute to Salomon athlete Courtney Dauwalter. Two motivational phrases round out the sheet, giving runners something to wear, share, and feel proud of.

The result is a cohesive, collectible sticker set that builds excitement around Salomon Running while capturing the energy and personality of the community.