Twice per year, the Shaw Gallery at Weber State exhibits senior art student work, and for the Spring 2025 show we were tasked with creating the full event identity. Resonance means "A powerful or lasting impact, where an idea, feeling, or experience echoes within someone." The challenge was to design something that represented a student exhibition while exciting gallery patrons and creating an immersive experience. From a projected motion graphic and wall mural to posters, stickers, tote bags, and digital assets.

With the theme Resonance, we intentionally created an identity that felt made by hand — tactile, layered, and experimental — exploring texture and mixed media to reflect the raw, exploratory nature of student work.