OVERVIEW
Magazine spread for the Salmon Alpine category QST ski line in the Mountain Gazette.
THE QUESTION
How do we make an engaging spread that gets people interested in the new skis?
THE GOAL
Create a spread ad at 21.24" x 16.5" for the new QST ski line that feels balanced and interesting to viewers of the magazine.
THE SOLUTION
Photoshopping to create a larger photo with room for the magazine gutter with text to balance out the spread.
(From left to right) Original image provided, test print of magazine spread, final spread image without text, final spread with text.