OVERVIEW
Faye Websters logo needed a refresh. Her current logo lacked personality and adaptation with her career as it has grown.
THE QUESTION
How do I create a personal logo for Faye Webster that works in all contexts of her career?
THE GOAL
Create a hand-lettered logo that feels like Faye Websters music sounds.
THE SOLUTION
A new logo that pays homage to her old one, but one with more playfulness, movement, and classical elements.
(From left to right) Original sketch, first version on iPad, first version on top of original sketch.
Editing and sketching process on the iPad
